Urban Decay Vice Palette for Fall 2012
Urban Decay launches the Vice Palette ($59) for fall—an insanely gorgeous new palette that’s ALL about eyeshadow. All twenty new shades (yes, twenty!) were created exclusively for the palette—you’ve never seen these colors before. With a range of mattes, shimmers, satins, neutrals and brights, there’s something for everyone.
It all comes housed in a sleek purple soft-touch case topped with a sparkling jeweled UD icon. The sophisticated case boasts a large mirror and a double-ended Good Karma Shadow and Crease Brush (a current customer favorite)! We even borrowed motion-control technology from the automotive industry--with the push of a button, the slow-opening lid dramatically unveils all 20 shades, seducing the eye with anticipation.
Every eyeshadow contains Urban Decay’s brand new Pigment Infusion System™, the proprietary blend of ingredients that gives every shade its velvety texture, rich color, serious staying power, and blendability.
The Vice Palette Collection includes:
Desperation – Taupe brown w/ satin finish
Muse – Deep sepia brown w/ multidimensional sparkle finish
Jagged – Metallic black gold w/ shimmer finish
Blitz – Metallic yellow gold w/ shimmer finish
Penny Lane – Metallic peachy bronze pearl w/ golden shimmer finish
Junkie – Dark green/blue pearl w/ golden shimmer
Chaos – Bright blue matte
Occupy – Metallic steel grey w/ multidimensional sparkle and shimmer finish
Unhinged – Metallic electric turquoise w/ shimmer finish
Black Market – Jet black satin
Provocateur – Light metallic mauve w/ multidimensional sparkle and shimmer finish
Rapture – Dark greyish purple w/ multidimensional shimmer finish
Vice – Deep eggplant purple w/ shimmer finish
Noise – Electric punch pink w/ gold sparkle and shimmer finish
Armor – Metallic dove grey w/ silver micro-glitter shimmer finish
Nevermind – Metallic cork w/ shimmer finish
Echo Beach – Pale wheat w/ shimmer finish
Anonymous – Opaque almond w/ matte finish
Free Bird – Pink champagne w/ silver micro-sparkle shimmer finish
Laced – Opaque pinky taupe w/ matte finish
A double-ended Shadow and Crease Brush is also included.
The Vice Palette ($59) will be available on 9/15 online at urbandecay.com, and on 9/27 at Sephora, ULTA and select Macy’s stores. It will also be available for purchase online at Sephora.com, ulta.com, macys.com and beauty.com.